On December 3, the 2020 Guangzhou Design Week kicked off grandly. A major event in the design world that has been brewing for a whole year was finally unveiled. FAENZA made an elegant appearance with a number of new products. On the first day, it won the attention and favor of many visitors with its dazzling design and excellent texture. The interesting and artistic booth scene was the focus of everyone's attention. There was a trend of artistic residence at the exhibition.
Happy Park Visits and Check-in Craze Again
In order to fit the theme of this year’s Guangzhou Design Week “Happy Carnival”, FAENZA created a brand creative installation show with the theme of circus concept, standing in the center of the outdoor square of Guangzhou International Procurement Center, bringing a strong visual Impact, rich colors, joyful atmosphere.
Presenting the highlights of bathroom and furniture products in a fun and non-stiff way. The open, situational and interactive display allows users to have direct contact with the products and experience the sublimation of quality that product texture and design bring to life.
FAENZA Outdoor Exhibition Area< /p>
FAENZA indoor exhibition area< /p>
There is a constant flow of visitors to the exhibition, and a steady stream of people are attracted by the FAENZA exhibition area and stop by, taking photos and conveying this happiness to more people. There were not only live circus performances, but also clown performers distributing commemorative peripheral gifts to exhibitors, making the scene like an art amusement park full of laughter, unleashing the creative passion of FAENZA.
Ingenious design creates a visual feast
In this Guangzhou Design Week, FAENZA has created two major art booth spaces in the Guangzhou International Procurement Center Plaza and HM12, Hall 13 on the first floor of the Guangzhou International Procurement Center. Star products and annual new products have already hit the product level. Progressing step by step, FAENZA has won a lot of attention.
FAENZA’s outdoor booth has many exhibiting products
The Atli series FJGD4623-A bathroom cabinet brings a unique storage experience, the larger-capacity FP4623 under-counter basin, and the E-joys smart toilet that combines intelligence and user-friendly design, highlighting artistic sentiment and humanity care.
FAENZA has many exhibiting products at the indoor booth
The V-gear dimensional series faucets simulate the shape of gears, the RIM bathtub is designed with a runway as the prototype, the Laputa hanging smart toilet is like a suspended island in the air, and there are also immersive super-sensory visions. Cirkle Series, these products use the beauty of art to reconstruct the imagination space for visitors.
Blockbuster products attract countless fans
Among them, the leading Cirkle Series and V-gear series have both won the "Red Cotton Award 2020 Product Design Award", and the Cirkle Series has won the Red Cotton China·2020 Product Design Supreme General, and has won the honors of domestic and foreign experts and experts.Products recognized and praised by leaders also won recognition and love from the public at the exhibition.
The Cirkle Series, a new bathroom product jointly created by FAENZA and Jaren Goh, chief designer of Blakk Design, a well-known Singapore design agency, became the focus of the most attention at the scene.
Internet celebrities and exhibition visitors are attracted by Cirkle Series< /span>
The space is opposed to the circumference of the Cirkle Series, forming a strong contrast. Two different geometric structures coexist, oppose, collide, and ferment. A series of chemical effects make the space full of artistic imagination and restless creativity. It has made bold innovations in design and technology, triggering heated discussions among designers and art life enthusiasts.
Colorful arts lead the trend of life
Throughout the development of art, the relationship between art and life is constantly changing. There have been mutual fusions, and there have also been times when art gradually separated from life. Today, the boundaries between art and life have become blurred. The atmosphere of daily life can often be seen in works of art, and daily life has become more and more aesthetically demanding. From products to spaces, FAENZA always interprets the beauty of quality through art, subverts boring design models, and perfectly harmonizes creative design expression techniques with artistic atmosphere, so that life and art are no longer distinct.
The exhibition was crowded with people
Leading the futureLife trends present consumers with international vision and diverse artistic and cultural scenes. With the continuous improvement of material living standards in recent years, consumers' demand for excellent home products is growing day by day. FAENZA always maintains a profound insight into the times and industries, and joins hands with international first-line design teams from Italy and Singapore to design and develop various new products with great concentration, so that product design is always in a state of constant updating. It must not only meet the needs of the public in terms of function and quality , and more importantly, the appearance design and space aesthetics must resonate with consumers’ spiritual pursuits.
This is why FAENZA has proposed a new brand proposition of "half art, half life". By unifying the perceptual aesthetics of art with the rational thinking of quality life, FAENZA integrates artistic inspiration and aesthetic pleasure into products. Truly serve to improve the quality of life. Let excellent designs grow and high-quality products speak out. FAENZA looks forward to actively communicating with more friends who understand art, life and design through more design industry events like Guangzhou Design Week in the future, and jointly explore more aspects of living space.
