my country's ceramic culture has a long history. Ceramic tiles are in line with China's long-term consumption habits, and the application proportion is significantly higher than in other countries and regions. Ceramic tiles are typical semi-finished products in the field of home decoration. They require careful design and spatial matching to achieve the final decorative effect.
From the "2019 China Ceramic Tile Consumption Survey White Paper" released by Tencent Home Furnishing, we can clearly perceive that as residents' living standards continue to improve, growing material needs have brought consumption upgrades. On the one hand, consumption upgrading is the upgrading of consumption structure; on the other hand, it is the upgrading of consumer demand from practical consumption to quality consumption and brand consumption. The consumer market's emphasis on quality, taste, brand, and labeling has begun to affect consumer decision-making and behavior.
In the past, consumers gave priority to price factors when consuming ceramic tiles, and paid little attention to style and style. Therefore, ceramic tile product innovation was slow and differentiation was not obvious, resulting in weak brand effects in the industry and an extremely fragmented market structure. In the process of consumption upgrading, the conspicuous consumption attributes and semi-finished product characteristics of ceramic tiles further accelerate the replacement of past mid- to low-end products by high-end products.
But in the fast-paced consumer trend, consumers have neither the time nor the expertise to identify which product is more suitable for them. At this time, designers need to serve as a bridge to integrate materials, decoration styles and creativity. It is equivalent to helping consumers screen and select unique and better products for consumers.
Lion Ceramics is one of the few large-scale modern building ceramics companies in China that has gradient product operation and maintenance solutions for all categories and systems. Since its establishment, Lion Ceramics has always adhered to a multi-channel development model in terms of product design and color research and development. , based on the new brand positioning of homes with newer colors and more beautiful colors, fully empowers terminals and is committed to building a mid-to-high-end ceramic tile design brand.
Recently, Lion Ceramics has once again led the new trend in the industry, creating and establishing the industry's first space good product recommendation officer operation and maintenance model. This time, Lion Ceramics' 2020 masterpiece Yanban series new product space good product recommendation officer, he focuses on Provide fresh and useful design to customers. Our love for different histories and cultures is based on experimenting with different materials and ideas, injecting connotation into the design, adding unprecedented elements to each project. Open up new possibilities.
He pursues each design concept to be unique, aiming to meet the client's goals and turn the design into practical business results. Seeking to integrate aspects of architecture, interior design, pattern, and home, accessories and tableware design. In every design project, its diverse design professional team members are encouraged to design and create original, appealing and practical design works.
With his excellent works, he has won the CIID Foshan Top Ten Ten Years, the Modern Decoration Magazine Foshan Top Ten New Design Forces, the Guangzhou Design Week awarded the Pioneer of Design-Driven Industry Upgrading, and has won the 14th Modern Decoration International Media Award for the Most Commercially Valuable Design Institution of the Year, Annual Exhibition Space Award at the 14th Modern Decoration International Media Award, Bronze Award at the 2nd International Architectural Art Works Grand Prix, and nomination in the commercial space category of the "Golden Lotus" Cup International Design Masters Invitational Competition. Award and many other national honors.
In addition, his works have also been widely included in the "United Nations 70+ Chinese Contemporary Art Achievements Exhibition", the annual International Space Design Award Idea-Tops Award for Best Catering Space Design, and the China Interior Design Annual Selection Jintang Award Annual Excellence Catering space design, "Oriental Style", "Public Interior Design", "Colorful Exhibition Hall", "New and Exclusive - Top Office Space Design", "Selected Selection of Famous Space Design", "Transparent - Top Commercial Space Design", "China "Interior Design Yearbook", "China Grand Prix Essence" and many other top books widely imitated in the industry.
He is the founder of Foshan Bosidao Design Consulting Co., Ltd., the co-founder of Heshanji, a senior interior architect in China, the executive chairman of the Idea-Tops Area Executive Committee, and the Foshan member of the Architectural Institute of China Interior Branch (CIID). Vice President, Foshan Executive Secretary-General of the International Brand and Design Exchange Center (IBID) Design Committee "Cai Zhuyuan".
The picture shows Lion Ceramics’ 2020 new product color plate series
Cai Zhuyuan, space good product recommendation officer
In design work, he said that with the growth of experience, the attraction of art to me has only increased. The art world has opened up a moving spiritual path in front of my eyes and brought me rich spiritual food. Therefore, he believes that Good designs, good works, and good products can explore the deepest and strongest aspects of people's emotions and spiritual world.part.
Just like the feeling that Lion King tiles bring to me, texture is also life. Use the theme of tiles as a spiritual path to talk about the ideals, wishes or other things of each of our families, so as to make this relationship The admiration for quality and craftsmanship goes to the deepest part of our inner world and communicates with us.
I believe that in the future process of getting along with Lion Ceramics, Mr. Cai Zhuyuan will bring you more excellent works. Every high-end product of Lion Ceramics will also be brought to millions of families in China. Come for a different ideal life experience.
(This article is provided by the enterprise)
