If you ask about the most popular product categories in the ceramic industry in recent years, Negative ion ceramic tiles are one that cannot be bypassed no matter what. Zhongtaojun has received messages from fans about negative ion ceramic tiles more than once. Recently, some netizens posted on Weibo to explain the principle of functional ceramic tiles:
It’s time to start choosing ceramic tiles. I went to the Xuhui store and walked around. I really learned a lot. This was the first time I heard about ceramic tiles and “air purification bricks”. I went into the store to learn more about them. The shopping guide said that this tile can purify the air because it contains tourmaline and is effective for a long time. However, I feel that it is no different from other tiles. No proof was presented on site. When I asked, I couldn’t explain why adding tourmaline can do it. Purify the air?
In order to answer netizens’ questions and guide consumers to correctly understand this type of air-purifying tiles, Zhongtaojun collected relevant information and interviewed relevant professionals in the ceramic industry with questions.
The names are different but the essence is the same
To understand the difference between a type of ceramic tiles that can purify the air, we must first understand the three concepts of negative ions, negative ion ceramic tiles and air purifying bricks.
Negative ions, also called air negative ions, refer to negatively charged oxygen ions formed by oxygen molecules in the air combining with free electrons. It has three major functions: first, it neutralizes dust, bacteria, viruses and other substances in the air, turning dirty air into fresh air; second, it contains energy and has a killing effect on bacteria and viruses; third, it improves the health of various organs of the body. function, promote metabolism, and enhance the function of the human immune system. Because of this, it enjoys the reputation of "vita oxygen", "air vitamin", "longevity factor", "air vitamin", etc.
Negative ion tiles are functional tiles that can produce negative ions. The reason why negative ion ceramic tiles have the effect of purifying the air is that they can produce negative ions. It uses natural mineral raw materials (tourmaline) and uses related technologies to stimulate water molecules in the air, thereby generating a large amount of negative air ions to purify the air.
Then what are air purifying bricks? Both Wu Guizhou, chairman of Foshan Mairis Technology Co., Ltd., and Qiu Ziliang, general manager of Foshan Zitao Ceramics Technology Co., Ltd., told Zhongtaojun that air purification bricks are also a kind of continuous generation of negative ions by adding negative ion powder to the glaze. The principle of negative ion functional bricks is the same as that of negative ion ceramic tiles.
In other words, air purification tiles and negative ion tiles are essentially the same thing. Not only air purification tiles, but also tiles that rely on this principle to generate negative ions, no matter what their names are, they are essentially negative ion tiles.
In fact, it is not only the building and ceramics industry that has the same products with different names, but also other industries. Just like in the pharmaceutical industry, the well-known drugs Gankang, Crack, Ren and Kelike, although they have various trade names, are essentially cold medicines, and the drug names are all compound aminophenol and alkylamine tablets (capsules). The main ingredients are also exactly the same.
The origin and development of the story
To fully understand negative ion ceramic tiles, it is necessary to talk about its history and origin.
According to Wu Guizhou and Qiu Ziliang, the earliest enterprise involved in the field of negative ion ceramic tiles in the building ceramics industry was Guangdong Tedi Ceramics Co., Ltd. (hereinafter referred to as "Tete Negative Ion Ceramics") in 2002 (at that time Tete ·The negative ion ceramic tiles are called Special Ceramics and still belong to the same group company as Oceano ceramic tiles). In 2003, TeTe Negative Ion Ceramics joined hands with Sun Yat-sen University, where Zeng Hanmin, a famous materials expert and the first chief scientist in the field of national high-tech (863) new materials, served as president, officially started research on negative ion ceramic tiles; in 2004, TeTe Negative Ion Ceramics Negative ion ceramic tiles and Sun Yat-sen University jointly developed the first negative ion ceramic tile in the building ceramics industry; in 2007, specially negative ion ceramic tiles obtained the national invention patent technology [Patent No. ZL200410079022.8].
A review of the development trajectory of negative ion ceramic tiles reveals that only after 2007 did other companies gradually get involved in this industry.field.
In 2008, Xinyi Ceramics (China) Co., Ltd. (Champion Ceramics) applied for a patent for negative ion tiles; also in 2008, Guangdong Sanshui Dahong Glaze Co., Ltd. began to develop negative ion glazes. It was introduced to the market around 2010 and related patents were applied for in 2015; in 2012, Nan'an Xiejin Building Materials Co., Ltd. (Xiejin Ceramics) applied for a patent for self-cleaning negative ion ceramic tiles; in 2013, Guangdong Dongpeng Holdings Co., Ltd. (Dongpeng) Ceramic tiles) applied for a patent for "Glaze Mixed Negative Ion Ink for Ceramic Inkjet Printing and Preparation Method"...
However, due to the high production costs, technical obstacles and immature consumer market at that time, negative ion ceramic tiles had a cold start and did not form a real market.
Until recent years, especially since 2018, negative ion ceramic tiles have suddenly become popular. According to incomplete statistics, there are nearly 100 ceramic construction companies that have advertised negative ion ceramic tiles.
At present, the development of negative ion ceramic tiles can be described as flourishing and colorful. But tracing back to its origins, its founder is Te Te·negative ion ceramic tiles. Even its competitor, an employee of a ceramics company that also promotes negative ion ceramic tiles, who did not want his name to be disclosed, told Zhongtaojun: "As for the founder and inventor of negative ion ceramic tiles, Ceramics Everyone knows that Te Te is the first pioneer in the field of negative ion ceramic tiles.”
As for the relevant professional standards for negative ion ceramic tiles, specifically negative ion ceramic tiles are also the pioneers in the building ceramics industry. It is reported that the formulation of the three major standards of "ceramic tiles that can induce air negative ions", "negative ion functional building interior materials" building materials industry standard and "interior decoration material selection evaluation system" national standard are all participated in the formulation of the negative ion ceramic tiles promoters and promoters. At the same time, it has become the setter of three major standards for negative ion ceramic tiles. This situation is unique in the building ceramics industry.
The logic behind going from cold to hot
In 2004, the first piece of negative ion porcelain in the building ceramics industry was launched from Tete·Anion CeramicsBy now, this product category has been around for more than ten years. Why was it so cold in the past decade or so but suddenly so popular in recent years? If you think about it carefully, there are many reasons.
According to Wu Guizhou and Qiu Ziliang, the main reasons why negative ion ceramic tiles have been in the cold for more than ten years are that the technology needs to be broken through, the production cost is high, and the entire industry lacks professional standards and official testing and certification. In addition, people's consumption level has not yet reached the corresponding level, resulting in the lack of promotion of related ceramic tile companies, and it is difficult for the negative ion ceramic tile market to form a general climate.
The main reason for the popularity of negative ion ceramic tiles in recent years is consumption upgrades and dramatic changes in the industry.
First of all, with the continuous development of my country's economy and society and the increasing improvement of people's living standards, on the basis of attaching great importance to the physical properties and aesthetics of ceramic tiles such as hardness, antifouling, and anti-skid, consumers have The requirements for the home environment are also getting higher and higher. The demand for ceramic tiles has increased from decoration to health and environmental protection. Consumer awareness has naturally improved, and negative ion ceramic tiles have taken advantage of the trend.
Secondly, with the sharp increase in the proportion of finely decorated houses and the heavy pressure brought by channel fission and overcapacity caused by the strong rise of decoration companies, some ceramic construction companies are trying to break the homogeneity of products and marketing. The deadlock, the ability to increase brand premium, have all spotted the opportunity to enter the field of negative ion ceramic tiles where the technology is relatively mature and the cost has dropped.
At the same time, relevant standards and testing methods for negative ion ceramic tiles have been introduced one after another, allowing consumers to have a better understanding of them. Some building ceramics companies have sent their own negative ion ceramic tiles to authoritative institutions for testing, using visible data to break the false rumors that negative ion ceramic tiles are just conceptual hype. Recently, as the founder and inventor of negative ion ceramic tiles, Tedi Negative Ion Ceramics has joined hands with industry brothers to answer netizens’ questions and testify for negative ion ceramic tiles.
Faced with the gradual improvement in the development of negative ion ceramic tiles, many ceramic construction companies are eager to try and prepare to flex their muscles in the field of negative ion ceramic tiles. More ceramic construction companies will make efforts in the future. Functional tiles such as negative ion tiles; Zhongtaojun even boldly predicts that functions such as negative ions will become standard for most tiles in the future. This is a pottery shopa major trend in industry development.
The above is what Zhongtaojun wrote after collecting relevant information and interviewing relevant professionals in the building ceramics industry. I hope to clarify that negative ion ceramic tiles are clustered together, but many brands have not obtained relevant patents at all and cannot obtain them. The industry chaos caused by the issuance of qualified inspection reports has played an objective publicity and reporting role on the development of negative ion ceramic tiles.
At the same time, Zhongtaojun also hopes that the blogger and enthusiastic netizens will have a clear idea of whether to buy negative ion tiles and what kind of negative ion tiles to buy after reading this article.
